Featured Projects
FSF ESG Case Study
Telfar, known for inclusive pricing and vegan products, faces criticism for ESG shortcomings. To address this, they introduce a new slogan, "Not for You - For Our Planet," emphasizing sustainability. The brand enhances the Shopping Bag experience, promotes multi-use with a "For Everything" campaign, and introduces a repair/trade platform to reduce waste. A proposed collaboration offers a sustainable leather substitute. An annual ESG report aims to provide transparency on sustainability practices and social initiatives, fostering accountability and customer awareness.